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Tuesday 12 September 2023

The Daily Money: Kellogg Company splits into two; Powerball reaches $550 million

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Each weekday, The Daily Money delivers the best consumer news from USA TODAY. We break down financial news and provide the TLDR version.

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The Daily Money

ALL THE MONEY NEWS YOU NEED TO KNOW

Tue Sep 12 2023

 

Amritpal Kaur Sandhu-Longoria Investigative Reporter, Consumer Watchdog

@AmritpalKSL

This is Amritpal Kaur Sandhu-Longoria with your Daily Money headlines for Tuesday.

Kellogg Company is splitting in to two companies , spinning off its North American cereal brand into WK Kellogg Co and the global snacking business in to Kellanova. But don't expect much change in terms of the brand packaging. On shelves around the world, the company will maintain Kellogg's brand logo on packaging, even though the newly formed companies have different logos.

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Kellogg's cereals, including Special K, are seen at a store in Arlington, Virginia, December 1, 2016. Kellogg's is facing a boycott organized by the Trump-aligned Breitbart News after the cereal giant decided to pull its advertising from the website. In the latest clash over corporate marketing and politics, Breitbart called on its readers to stop buying Kellogg's products to protest the company's "act of discrimination and intense prejudice." / AFP PHOTO / SAUL LOEBSAUL LOEB/AFP/Getty Images ORIG FILE ID: AFP_IO0H1

SAUL LOEB, AFP/Getty Images

WK Kellogg's portfolio will include Kellogg's, Frosted Flakes, Froot Loops, Mini-Wheats, Special K, Raisin Bran, Rice Krispies, Corn Flakes, Kashi, and Bear Naked. Kellanova's portfolio will also include Kellogg's, in a addition to Frosties, Zucaritas, Special K, Krave, Miel Pops, Coco Pops, and Crunchy Nut. They will also include well-known snacks such as Pringles, Cheez-It, Pop-Tarts, Kellogg's Rice Krispies Treats, MorningStar Farms, Incogmeato, Gardenburger, Nutri-Grain, RXBAR, and Eggo.

No Powerball winners Monday, jackpot reaches $550 million

The last time someone won the Powerball was in July, when the jackpot reached $1.08 billion. That winning ticket was sold in Los Angeles and made lottery history by becoming the third-largest prize.

But with no winners since then, and the jackpot creeping up to $550 million, could we see it reach up to $1 billion again? Although, this cash prize of $266 million still sounds like a good deal!

The next drawing will be Wednesday, Sept. 13 at 10:59 p.m. ET.

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About The Daily Money

Each weekday, The Daily Money delivers the best consumer news from USA TODAY. We break down financial news and provide the TLDR version.

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